Unlock the Ultimate Affordability and Style with This Reissued Sport Watch

The Bulova Super Seville: A Rare Watch That Stands Out Without Making a Scene

[Image: A photograph of the Bulova Super Seville watch]

When it comes to watch design, distinction is all about detailing and provenance. The nuance of both makes it challenging for watches to stand out, especially more affordable options designed for daily wear. That’s why the new Bulova Super Seville is a rare exception that nods to the past while still feeling fresh.

A Timepiece Where Retro Meets State-of-the-Art

The new Super Seville is everything a well-executed reissue should be. It retains all the right classic details, including vertically brushed dial treatments, a date window magnifier, an integrated tapered three-link bracelet, a polished fluted bezel, and a versatile 38 mm size. However, it’s also powered by Bulova’s incredible Precisionist movement, featuring an 8-jewel quartz mechanism that vibrates eight times faster than typical quartz movements.

Our POV: There’s Really Nothing Quite Like It

The Super Seville’s unique case shape and traditional detailing are unlike anything else on the market, especially for the price. We appreciate how the different available color options play with these balance points. The blue and green dial colors on stainless steel are slightly more modern, while the silver-white dial with gold-tone stainless steel leans even more classic. The result is a watch that manages to be the best of both worlds: familiar and unique, accurate and affordable, tasteful yet interesting.

Building on 50 Years of Design Provenance

It’s no wonder that a quartz-powered watch with a distinctive TV-shaped face first appeared in the 1970s. Quartz movement technology finally became mainstream, and brands like Bulova stood at the forefront of mastering its incredible timekeeping precision. Television was also reaching new tiers of cultural ubiquity, with color-capable TV sets and full-color broadcasts introduced alongside now-iconic shows like "Monday Night Football," "The Price is Right," and "SNL."

The Gist

The new Super Seville is a timepiece that retro meets state-of-the-art. It’s everything a well-executed reissue should be, with the right classic details combined with modern technology. If you’re looking for a watch that stands out without making a scene, this rare exception is worth talking about.

Product Description:

Inspired by Bulova’s Super Seville Day-Date from the 1970s, this reissue infuses modernity while maintaining the aesthetic character that has made its predecessors so popular over the decades.