Revolutionizing Electric Performance: Genesis’ Bold Move Puts Snow Treads on the GV60

The Genesis GV60 "Mountain Intervention Vehicle" Concept: A Snow-Ready Ride
Imagine a ride that’s as stylish as it is capable off-road. Enter the Genesis GV60 "Mountain Intervention Vehicle" concept, a one-of-a-kind creation that’s currently on display at the World Economic Forum in Davos, Switzerland. This unique vehicle is the brainchild of Genesis, the Korean luxury car company known for its sleek designs and innovative features.
The GV60 is the company’s slightly compact electric offering, with a starting price of around $55,000. In its standard form, it’s already a car that’s hard to resist, with its smooth ride and futuristic looks. But the "Mountain Intervention Vehicle" takes things to the next level, thanks to a number of clever modifications.
Bumping Up the Off-Road Game
The GV60’s makeover includes sports seats, large carbon fiber fender flares, emergency communication and warning systems, a roof rack, and a neat interior cargo management system. Of course, the pièce de résistance is the addition of snow-tracks, courtesy of European outfit TrackSystems. These clever treads can be fitted to a range of vehicles, transforming them into capable off-road machines.
The TrackSystems Advantage
TrackSystems offers a range of conversion options to suit different vehicles and usage scenarios. While prices aren’t publicly available, it’s safe to say that a swap like this won’t come cheap. However, for those who want to take their off-road adventures to the next level, it’s an investment worth considering.
A Conversation Starter
The Genesis GV60 "Mountain Intervention Vehicle" concept is a true showstopper, and it’s hard to imagine seeing one on the road without turning heads. If you’re among those who’s driven a car with a snow-track conversion, we’d love to hear about your experiences. Reach out to us at [email protected].
[Image: Genesis]
[Image: Genesis]
[Image: Genesis]
The Verdict
The Genesis GV60 "Mountain Intervention Vehicle" concept is a testament to the company’s commitment to innovation and style. While it may not be the most practical ride, it’s certainly a head-turner that’s sure to spark conversations on the road.