Revolutionizing Travel Blazers: A New Era of Style and Functionality

When it comes to creating exceptional travel blazers, which type of brand should be at the forefront? Should it be a menswear brand with a wealth of experience in suit construction and a mastery of techniques like draping? Or a performance apparel brand armed with insights and access to the latest technical fabrics?

The truth is, I’ve witnessed both types of clothing companies produce impressive takes on the category over the years. What’s surprising, however, is how rare it is to see one type of clothing maker learn from the other side’s approach.

Breaking the Mold: Lululemon’s New Venture Blazer

Lululemon’s previous travel blazer was a perfect example of this pattern until now. The company’s latest offering, the New Venture Blazer, marks a significant departure from its predecessors.

The best travel blazers can seamlessly blend style and functionality, offering practical conveniences that come from technical fabrics. Lululemon’s New Venture Blazer achieves this by combining a polyester and elastane blend that provides stretchiness, wrinkle-resistance, and water-repellency.

This innovative design allows for easy care, as the blazer is fully machine washable and can emerge wrinkle-free from the dryer. With its versatility and low-maintenance qualities, the New Venture Blazer is an ideal choice for travelers who need a stylish and practical addition to their wardrobe.

What Makes the New Venture Blazer Stand Out?

• Technical fabrics provide stretchiness, wrinkle-resistance, and water-repellency
• Fully machine washable and wrinkle-free after drying
• Combines style and functionality for a versatile travel blazer