Is Apple’s iPhone Subscription Service a Total Ditch: Must-Have or Counterintuitive Move?
Apple’s Ambitious iPhone Hardware Subscription Plan Scrapped
A Rethink on Payment Services?
The rumors are true – Apple’s long-awaited iPhone hardware subscription service is reportedly going nowhere. Back in early 2022, rumors emerged about Apple’s plans to launch a subscription-based service that would allow you to acquire the latest iPhones through ongoing monthly payments.
Delays and Regulatory Concerns: The Service’s Demise
Though initially expected to launch towards the end of 2022, the service hit several roadblocks due to software bugs and regulatory issues. Fast-forward to December 2024, and it appears that Apple has officially halted work on its iPhone hardware subscription service, according to Bloomberg writer Mark Gurman.
The Team Behind the Plans Disbanded
The team responsible for developing the subscription plan has been disbanded and reassigned to other projects. This group was based within the Apple Pay department, which also scrapped its Pay Later loan scheme earlier this year.
What’s Behind Apple’s Change of Heart?
It’s unclear what led to this sudden shift in strategy. However, stricter rules from the Consumer Financial Protection Bureau and potential conflicts with Apple’s network operator partners could have played a role in the decision.
No More Subscription Options – You’ll Need to Buy Outright
As a result of this development, it now seems certain that you’ll need to pay for your new iPhone 17 Air outright when it launches come the end of 2025.
No More Subscription Options – Back to the Drawing Board for Apple
It appears that Apple’s ambitions to offer a financing option for its customers are no longer on the cards. Instead, the tech giant will focus on more traditional sales methods. But what’s next for the company’s payment services remains to be seen.
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